Victoria Beckham Beauty is a luxe minimalist’s dream. VB Beauty launched Fall of 2019 and I was immediately intrigued by Posh Spice’s eponymous clean beauty brand featuring luxe packaging and simple branding. However, like I do with most highly talked about releases, I held out to make sure I wasn’t being influenced by the hype. Finally, I placed two separate orders from the site, one for the Lid Lustre in Honey that had just come back in stock, and another for the Future Lash Mascara. If you’ve been wondering if Victoria Beckham Beauty is more than just another celebrity brand with pretty packaging or if you’re interested in these specific products, keep reading for my Victoria Beckham Beauty review.
About Victoria Beckham Beauty
Victoria Beckham Beauty launched in Fall 2019 and has been a hit in the beauty community since. The launch of their skincare line in collaboration with the Director & Profession of Applied Stem Cell Biology and Cell Technology and the founder of his eponymous skincare brand, Augustinus Bader solidified its place as a staple on the bathroom counters. The brand definitely has a luxe and minimal aesthetic which I’m naturally drawn to, along with so many others. The brand’s tagline is “luxury performance, clean beauty,” a marketing position that I’m so here for. Any beauty brand that prioritizes quality formulas and performance along with aesthetically pleasing packaging is one that I will check for. This is only the first review of what I am sure will be many to come.
Victoria Beckham Beauty Review
I’ve had my Le Volume De Chanel for a while now (past the recommended expiration date), so when I saw that Victoria Beckham Beauty was coming out with a clean mascara that was supposed to lengthen lashes without clumping them together, I immediately added it to my cart. Priced at $28, this mascara claims to instantly lift and lengthen lashes, strengthen them over time, and is smudge-free, long-wearing, flake-proof, humidity-proof, and sweat-proof. It’s also supposed to rinse away easily with just water.
Right off the bat, that is a lot of claims, however, I found them to be true for the most part. The curved wand easily combed through my lashes and left them longer, and more apparent, without looking caked on like some other mascaras. This was my first time using a clean mascara and I have to say that I instantly noticed a difference. Unlike other mascaras I’ve tried in the past, this one just felt like a nicer experience combing through my lashes. It wasn’t messy and didn’t get all over my big eyelids. It didn’t goop up and make my lashes stick together. It felt clean and if this is what clean mascaras feel like, I’m mad I had not tried on sooner.
The wand is the perfect size and I love that it’s curved so it even gets my little baby hairs in the inner and outer corners. I’ve only worn the Future Lash Mascara for about 4 hours at a time while indoors, so I can’t speak to the long-wear or humidity/sweat-proof claims but I did find that it didn’t smudge on me during that time. I also tested the claim of being able to rinse it away with just water, and while it did come off, it was just easier and less messy to remove with a water-soaked cotton pad to help control where it went.
Aesthetically speaking, I love the simple and sleek design of the tube. It’s also just weighty enough to feel like luxury in your hands, which I’m here for. Overall, I’m loving the experience of using Future Lash and it’s now become my go-to mascara for lighter makeup days.
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The brand also recently released two new shades of their much talked about Lid Lustre eyeshadow in Honey and Tea Rose. Being the neutral lover I am, I opted for Honey which is a coppery gold-toned shade that adds lots of shimmer to the lid. Each Lid Lustre is packaged in a glass pot with a stopper to control the pressed pigment, which is a nice touch.
When swatched, Honey is packed with pigment and shine but sheers out once applied to the lid. You can build it up but you won’t get a full-wash of pigment. Instead, you get a beautiful wash of color and shimmer that can be worn on its own but would also make a great topper.
I was hoping that this would be an easy everyday shadow but since the formula is more shimmery than I like to be on a daily basis, this will be used for more editorial, going-out looks.
Overall, I loved the Future Lash Mascara and I liked the Lid Lustre, though it didn’t knock me off of my feet like I had hoped. These two purchases did leave me excited about the brand overall. I loved the packaging, messaging, and the fact that they are a high-performance, luxury clean beauty brand. I will definitely be purchasing more from them in the future.
That is my Victoria Beckham Beauty review of the first two products I’ve tried from the brand. I’m definitely looking forward to trying more from the brand, especially from their skincare line. Let me know if you’ve tried any products from VB Beauty that you recommend.