Hi there and welcome to my blog! This site has gone through many iterations since my start in 2009 but I’ve finally found something I’m passionate about: using social media to create and grow a brand. I’ve been working in PR and Influencer Marketing since 2016 and I’ve learned SO much about what it takes to run a brand, blog, and business.
Theluxeminimalist.com is a lifestyle site where I share motivational personal & professional development advice (influencer, blogging & branding advice, productivity & organization tips, and how young women can win in the workplace) to help set you up for success, as well as reviews of the latest & greatest beauty products, and my must-know lifestyle tips (i.e. wellness & self care tips + travel guides).⠀⠀
If you want to learn how to level up in your career, start your own brand, polish your personal and/or professional brand, or start a business, you’ve come to the right place. We’ll be talking about how to navigate everyday situations faced by black women in the workplace, what you need to do to grow your audience, and do’s and don’t of social media in this era.